What's the difference between Motivated Vendors and Whole Market Canvassing?
Motivated Vendors is intent-led — it surfaces properties where the owner is showing a behaviour signal (withdrawn, price reduced, failed listing, slow to sell). Whole Market Canvassing is blanket — it lets you reach every property in an area whether the owner has shown any intent or not. If you want deal opportunities with a reason to approach, start with Motivated Vendors. If you want to run a postcode farming campaign, use Whole Market.
Is "off-market" a different product?
No — "off-market" on PDI means properties where the owner can be reached directly without competing on a public listing. You access off-market opportunities through Motivated Vendors (owners with intent signals) and Whole Market Canvassing (every owner in an area). Both workflows give you direct-to-vendor access using the same data layer.
How does the Direct Mail automation work?
Once you have your sourcing results, select the properties you want to approach. PDI generates branded A4 letters or A5 postcards with your logo, contact details and optional QR code. You confirm and PDI prints and posts them via Royal Mail. Alternatively, download print-ready PDFs for your own door-knocking or distribution. The mail engine works from Deal Finder, Motivated Vendors and Whole Market.
Can I save sourcing searches and get new results automatically?
Yes. Save any Motivated Vendors search as a recurring alert and PDI monitors the market for you — daily, weekly, monthly or at a custom frequency. New motivated vendors matching your criteria arrive in your inbox automatically. You can manage, edit or delete alerts from your dashboard.
How is yield and cashflow calculated in Deal Finder?
PDI calculates estimated gross rental yield using the asking price and an estimated rental value based on comparable local rentals. Cashflow is calculated using a standard buy-to-let model including mortgage cost assumptions. All figures are estimates for screening purposes — you can drill into a full BTL cashflow model or R2R analysis from any Deal Finder result for a more detailed breakdown.
We're a CRM or PropTech platform. How do we get PDI's sourcing data into our product?
PDI offers data feed agreements for motivated vendor signals, whole-market property data and related intelligence. Delivery can be via REST API, webhook or scheduled data drops, depending on your architecture. Contact PDI to discuss a data partnership — typical integration timelines are 5–10 business days from agreement.
We're an estate agency franchise. Can PDI be rolled out across our network?
Yes. PDI supports head office to branch rollout models with centralised account management, branded tooling and volume pricing. This gives every branch or franchisee access to motivated vendor prospecting, Deal Finder and Direct Mail under your brand. Talk to PDI about a network rollout.
How is PDI different from other property sourcing or prospecting tools?
Most prospecting tools identify leads and stop there. PDI combines sourcing signals with full investment intelligence — yield, cashflow, deal packs, BTL and R2R analysis — in the same workflow. Direct mail automation is built in, not a separate product. And the same underlying data is available as enterprise feeds for platforms, rather than just as a siloed SaaS tool.
